Media And Its Impact On Politics - 1325 Words

In a world where hundreds upon thousands of media platforms exist, it’s not surprising that media is one of the strongest, if not the biggest, influences in our current presidential election. No matter where each of us turn, whether it be to a newspaper, social media, or our televisions, every single one of us has seen some sort of news report or article discussing presidential candidates Hillary Clinton and Donald Trump. However, every year, there seems to be this constant struggle when it comes to the media coverage, as it appears that when the quantity and accessibility of coverage increases, the quality of the content appears to dip lower and lower.. Therefore, if one were to give an overall grade in terms of the job the media has done in covering the 2016 presidential election, the grade would be that of a â€Å"D+†, because while the quantity and accessibility of the coverage has substantially improved, the biased and muddled quality of what’s being covered has overwhelmed the improvements to the campaign coverage, deteriorating to the lowest standard in the history of presidential media coverage. Primarily, the media deserves to be credited for the improvements in the amount, or quantity, of what has been covered. This year’s first presidential debate was the most televised presidential debate in history, since televised debates began during the 1960 election year (Grynbaum). The debate was televised live â€Å"across 13 †¦ TV channels†, with a number of social media networks,Show MoreRelatedMedia And Its Impact On Politics2005 Words   |  9 Pages Media today has become extremely corrupt while spreading news about today’s politics. Today s new articles on politics are usually either bias, the story is slightly altered, or the information in the articles are just found to be rumors later on. There aren’t many news sources today that are producing reliable articles that aren’t biased one way or another towards politics. I believe that all sources of media today have had a combined negative impact on politics today because people use ne ws mediaRead MoreThe Impact Of New Media On Politics1504 Words   |  7 Pages The impact of new media on politics in America There is no question that over the years various forms of media have been instrumental tools for politics in this country. In the earliest years of this nation’s politics, the number of politically sponsored newspapers was significant. Later radio came into being and it saw its first uses in politics to cover such things as the election race between Warren G. Harding and James M. Cox in 1920 (Bardes). In the 1950s, television saw its first usesRead MoreImpact of Media on Politics Essay1135 Words   |  5 PagesImpact of Media on Politics The role media plays in politics is undeniable. Our soundbite culture with its inherent limited attention span dictates a â€Å"McNugget† of information. Unfortunately this often leads to misrepresentations being accepted as fact. A glaring example of this was the Killian documents controversy. In September 2004, the CBS program 60 Minutes Wednesday aired a report critical of President George W. Bushs service in the United States National Guard. The four documents includedRead MoreThe Impact Of Social Media On Politics1982 Words   |  8 PagesYour Name Professor Name Subject Name 04 September 20XX The Impact of Social Media on Politics With every advance in technology comes impact on everyday life. This is especially true for advances in media technology. While the media is a pervasive aspect of life on a day to day basis, a time when it really becomes important is when the subject regards government and political information. The Internet has become an increasingly important tool for American citizens to not only gain political knowledgeRead More The Impact of Mass Media Influence on Politics Essay2941 Words   |  12 PagesThe Impact of Mass Media Influence on Politics What impact do the mass media have on modern government and politics? The mass media is now a global phenomenon and has revolutionized the way individuals communicate with each other and receive information. In this essay I will examine the three forms of mass media - newspaper, radio and television - and the way they have evolved. I will explain the three main theories relating to the impact of mass media on the public. I will then discuss howRead MoreThe Impact Of Media On Public Opinion And Chinese Politics1712 Words   |  7 PagesIntroduction 1. Background Media in China has a tremendous influence on public opinion and Chinese politics, the significant increase of state owned media outlets beging from 1949 to 1980s and marketable ones since 1979 indicates the state’s purpose to address the following two major issues: 1) to reduce the government’s financial burden. 2) to help modernize China’s economy. (in-class teaching material) Since those media began to be allowed to support themselves in various ways, several hundredRead MoreThe Impact Of Digital Media On The World Of Trade, Commerce, Education, And Politics1250 Words   |  5 Pagestend to be more interested in popular trends and lean to updated elements. For example, prior to the emergence of mobile technology, people used to consume digital media contents by using their desktop or laptop computer. However, nowadays, people are using mobile phones more than any other types of devices to access any type of digital media (Small Business Authority, 2014). To exploit this trend, organizations must keep track with changing mobile technology to remain competitive. Design of responsiveRead MoreHow Social Media Drives Politics1608 Words   |  7 PagesHow Social Media Drives Politics I. Introduction a. Be wise in choosing what to believe on Social Media because politicians can manipulate you into thinking one thing when in fact what they mean is the opposite. b. Social media tools including Twitter, Facebook and YouTube have dramatically changed the way political campaigns are run and how we interact with our elected officials. These websites have made politicians more accessible and allowing campaigns to carefully craft and customize their candidates’Read MoreMedia And Its Impact On Society787 Words   |  4 Pages Media today has massive influential impacts all over the world. Every house has a sort of media such as Television, radio, newspaper, Internet, and other media channels. Media have been demonstrated to elevate or to raise doubt about perspectives of social groups, including those characterized by race, ethnicity, sexual orientation, and sexual personality (Scharrer 171). Gender prospective is one of the most effected elements. It has shaped the way people think of themselves and the way they seeRead MoreThe Media And Its Impact On Presidential Elections1335 Words   |  6 PagesThe Media and its impact on Presidential Elections On a July day in 2015, reality television star and real estate mogul Donald Trump announced his candidacy for President of the United States in the 2016 election. Following his announcement, the mainstream media openly mocked Trump, and some found great humor at the idea of his campaign, wondering how long it would take before he dropped out of his â€Å"doomed before-it-began campaign,† as many called it. By being openly dismissive of Trump’s campaign

Mother Tongue By Amy Tan - 1375 Words

Vladimir Paramoshin Prof Marguerite Atterbury Literacy Language (English 110) 10/ 23/2017 The potential that lies behind the usage of our language and words. â€Å"I am a writer. And by that definition, I am someone who has always loved language. I am fascinated by language in daily life. I spend a great deal of my time thinking about the power of language-the way it can evoke an emotion, a visual image, a complex idea, or a simple truth. Language is the tool of my trade. And I use them all-all the Englishes I grew up with.† -Amy Tan, Mother Tongue Language is what allows humans to be creative. Creative in the way we express ourselves, creative in the way we put our ideas forward, creative in the way we correspond†¦show more content†¦It is the core of her existence. Gloria Anzaldua speaks many divergent forms of Spanish and English. She states, â€Å"And because we are complex, heterogeneous people, we speak many different languages.† There has been an argument whether language originated from emotions or logical and rational thought. It doesn’t really matter how it originated, I personally believe that we were created by a higher Creator with the ability to talk and to write and to communicate with each other. To be able to express our feelings of love or hate. As of now there are about 5000-7000 different languages in the world. I can speak and write in two, English and Russian. Having moved from Russia to America in my teenage years I went through some exact situations as did Amy Tan. I’m specifically referring to the instance where she would be using her language to speak for her parents because they didn’t speak fluently. I did so on many occasions as well in the past when I was a teenager, either talking to somebody on the phone and pretending that I’m my Dad, resolving his issues. Helping constantly translate in stores or with Credit Card companies on the phone, or just about any life issue that needed language or translation. Now I constantly find myself thinking in different languages, talking in varying dialects. With my kids I’m more loving and inspiring and gentle. With my parents I’m more patient and understanding. With friends moreShow MoreRelatedMother Tongue By Amy Tan1553 Words   |  7 Pages(Date) â€Å"Mother Tongue† Response Essay In the essay â€Å"Mother Tongue,† Amy Tan emphasizes the idea that the language we are taught in childhood plays an important role in our lives. She writes about the profound effect language has on her life and how she is inspired by her mother’s â€Å"impeccable broken English† to become a writer (317). Tan describes her mother as an educated person who can read sophisticated and technical literature written in English with ease. However, Tan’s mother is oftenRead MoreMother Tongue, by Amy Tan819 Words   |  4 Pages Despite growing up amidst a language deemed as â€Å"broken† and â€Å"fractured†, Amy Tan’s love for language allowed her to embrace the variations of English that surrounded her. In her short essay â€Å"Mother Tongue†, Tan discusses the internal conflict she had with the English learned from her mother to that of the English in her education. Sharing her experiences as an adolescent posing to be her mother for respect, Tan develops a frustration at the difficulty of not being taken seriously due to one’s inabilityRead MoreMother Tongue By Amy Tan1306 Words   |  6 Pages Mother Tongue is a story that describes how Amy Tan’s mother was treated unfairly because of her â€Å"broken English†. As the second generation of Chinese immigrants, Tan faces more problems than her peers do. H er mom, who speaks â€Å"limited† English, needs Tan to be her â€Å"translator† in order to communicate with the native English speakers. Tan has felt ashamed of her mother â€Å"broken† language at first. She then contemplates her background affected her life and her study. However, she changes her thoughtRead MoreMother Tongue By Amy Tan883 Words   |  4 PagesIn Amy Tan’s essay â€Å"Mother Tongue,† it is obvious that language plays an enormous role in our life. Language can influence and give us an insight into another culture different from our own. Amy Tan discusses the many ways in which the language she was taught and native to was important and powerful throughout her life. Language can be defined in various forms, but I hold and acknowledge Amy Tan’s explanation: â€Å"Language can evoke an emotion, a visual image, a complex idea, or a simple truth.† I canRead MoreMother Tongue By Amy Tan1290 Words   |  6 Pageslanguag e is a difficult and demanding task. In â€Å"Mother Tongue†, Amy Tan expresses the limitations caused by the use of imperfect English in society and her struggles to revitalize it into her life and her writing. Through the use of several rhetorical strategies such as expanding on her own credibility with the use of ethos, appealing to the audience’s emotions using pathos, stating statistics using logos and providing an example of repetition, Tan successfully manages to prove her point on the struggleRead MoreMother Tongue By Amy Tan967 Words   |  4 PagesIn â€Å"Mother Tongue†, Amy Tan describes the several different kinds of English her that she speaks. It is an interesting concept to think about the fact that more than one variation of a single language exist. After reading â€Å"Mother Tongue† I began looking at my own life and seeing if I could recognize the different variation of English that I have come in contact with. After some serious thoug ht, I realized that I have not only come into contact with many different kinds of English, but I speak manyRead MoreAnalysis Of Mother Tongue By Amy Tan913 Words   |  4 Pages Analysis of Mother Tongue by Amy Tan In the narrative essay, â€Å"Mother Tongue† by Amy Tan, the author sets out the story between her mother, whose English is her second language, and Tan herself can speak native English very well. The essay covers the tonal shift of Amy Tan s psychological change, from grudge to understanding. Although she begins the essay saying, I am not a scholar of English or literature. I cannot give you much more than personal opinions on theRead MoreAmy Tan s Mother Tongue1060 Words   |  5 Pagesupon me for my inability to speak English properly. However, in the essay â€Å"Mother Tongue†, the author Amy Tan gives a different, a more optimistic outlook on the various forms of English that immigrants speak as they adapt to the American culture. Using simple language to develop her argument, she casually communicates to the audience rather than informing, which helps the audience understand what is being presented. Tan’s mother plays an important role in her outlook of l anguage because she helps herRead MoreAmy Tan s Mother Tongue992 Words   |  4 PagesIn the essay â€Å"Mother Tongue† Amy Tan, the author, gives a different, a more upbeat outlook on the various forms of English that immigrants speak as they adapt to the American culture. Using simple language to develop her argument, she casually communicates to the audience rather than informing which helps the audience understand what is being presented at ease. Her mother plays an important role in her outlook of language, because she helps her realize that language not only allows one to be a partRead MoreAnalysis Of Mother Tongue By Amy Tan1048 Words   |  5 PagesTwo Worlds - One Story In â€Å"Mother Tongue,† Amy Tan reflects on her childhood to describe how her mother contributed to her understanding of language. Tan encounters numerous situations when she feels like she is judged based on how her mother spoke â€Å"broken† English. Nevertheless, she overcame her teachers’ opinion that she should focus on math and sciences and became a writer. I have a similar experience because I have lived in a different country for a long time, and I speak a different language

Thesis Statment Free Essays

Thesis Statement: Definition: the thesis statement is the most important sentence in your essay. It is the main idea for the whole essay; it is frequently shows (directly, indirectly) the number and the content of the body paragraphs of the essay. Clear thesis statement are essential for good writing. We will write a custom essay sample on Thesis Statment or any similar topic only for you Order Now Parts of a thesis statement: A thesis statement has two main parts: the topic and the controlling and additional one not necessary predictor. A- Topic: the subject of the essay, what the essay is about. Ex: Frank McCourt faced two obstacles. B- Controlling: what you are going to say about the topic. Ex. Frank McCourt faced two obstacles. C- Predictor: it is a third component in a thesis statement. It tells the reader how many body paragraphs there will be in the essay and what their content will be. Ex. Frank McCourt faced two obstacles lack of education and poverty. Activity 1: predict the content of the body paragraphs of the following statements circle the topic, underline the controlling: 1- As we human beings shape our environment by building and producing, we are increasingly polluting our air, water and our soil. – The main advantages of urban planning are that we can control a city’s appearance, we can organize transportation effectively, and we can make sure there are enough open spaces. 3- With its winding paths, lake, and small forests, Central Park in New York City is the most important example of the romantic style of landscape architecture in the United States. Rules for Thesis Statement: 1- T hesis statement must be a complete sentence with a subject and a verb. City living hazardous to your health. (not a thesis) City living is hazardous to your health. – Thesis statement must be a statement not a question. Are dogs good companions? Dogs are good companions. 3- Thesis statement is an opinion it can’t be a simple statement of fact (doesn’t need any support) I have an older brother and a younger brother. I have much in common with my younger brother than I do with my older brother. 4- Thesis statement is a statement not announcement and must state the controlling idea. This essay I’m going to talk about air pollution. Recent methods of reducing air pollution are showing some positive results 5- Thesis statement should have only one controlling idea. Public transportation in my hometown is too expensive, and it is slower than that in Tokyo. Public transportation in my hometown is too expensive. Activity: 2 state if the following sentences is a good thesis statement or not and state the rule it violates. 1- Japanese car are better than American cars. 2- A Mitsubishi is a Japanese car. 3- I’m going to show you why seat belts are necessary. 4- Are seat belts necessary? 5- Wearing a seat belt can save your life. 6- Students who work while they are studying meet a lot of people, and their professors also work hard. 7- Work-study programs an analysis. – In this essay, I will compare working on campus and working off campus. Activity 3: choose 4 topics to write 4 thesis statements. 2 must have a predictor: 1- __________________________________________________________________________ 2- __________________________________________________________________________ 3- _____________________________________________________________ _____________ 4- __________________________________________________________________________ ———————– Wild animalsendangered speciestransportationocean/ water Climate changeworld’s food productioneducationforest/ vegetation How to cite Thesis Statment, Essay examples

Research Paper free essay sample

Your final project for this course will be a research paper of 1500 words with a minimum of four sources. Well have a library orientation session on October 28 that will assist you in learning how to do academic research on a literary topic. You will choose any text (or two texts), either poetry or short fiction, that we have read over the course of the semester for your topic.I recommend you take one of three approaches that I will be going over with ou in class: formalist (focusing on the texts structure and literary devices), theoretical (reading the text for issues of gender, race, class, psychology, etc. ), or contextual (focusing on the texts historical, cultural, and social context). Assignment Requirements: We will review two separate drafts of the research paper that must be a minimum of 750 words: once in class as peer review on November 18, and once in an individual paper conference with me on November 25. Fortunately, there are many corporations are voluntary elect to employ and report their sustainability performance. Nevertheless, there is no indication of any development of formal international recognised legislation to enforce corporations to report its sustainability performance. The authors believed that part of the recent corporate failures were caused by corporate mismanagement mostly a human error and failure moral-hazard system risk control. Hence, the motivation of this academic paper was to recommend that an adequate risk control was necessary to be put in place, and a meaningful and accurate corporate sustainability disclosure to be required. The paper suggests that Financial Accounting Standards Board (FASB) should actively work on a standardised sustainability reporting. Theoretical Concepts There are theoretical and practical rationales in this research. The theoretical concepts examined in the paper are stakeholder theory and public interest theory. There are many organisations that voluntary report their sustainability performance to the public. There are different reasons for them to adopt this reporting strategy. This may due to an entity is more likely to focus on meeting the expectations with a particular group of stakeholders such as investors, employees, customers, regulators and other specific groups. Usually an organisation has the responsibility to account for the right of their stakeholders such as ‘right to information’. If an organisation fail to meet the expectation of the public and stakeholders, this may result lose their support from the community and the opportunity to run their business locally. Therefore alignment of company reporting with the expectations of key stakeholders serves to improve the quality of a company’s relationships with such stakeholders and thus protect and enhance the value of the organisation (G100, 2003). Therefore it is critical for an organisation to address the needs and expectation from their identified stakeholders. On the other hand, the authors analysed the disclosure indicators between GRI and DJSI. In 2009/2010 there were 317 global organisations listed on the DJSI. In 2009 there were 1299 registered reports with GRI. Among these 1299 reports, the authors discovered that the level of compliance with the GRI guidelines were inconsistent. In general, there are three levels in GRI Guidelines to determine what the degree of compliance that a reporting organisation has account for their disclosure on materiality. Level A is intended for advance reporting organisations. Suppose these ‘Level A’ reporting organisations are expected to report a thorough materiality process in response and communication with their stakeholders. Lower compliance level is Level C that includes those reporting organisations are at lower compliance level. However, the authors found that there were only 31% of the reporting organisations were with great process towards sustainability implementation. In addition, there were 25% of the reporting organisations were most likely not to adhere to the disclosure guidelines. The reason for this are either (1) reporting sustainability are voluntary so they don’t need to adhere all the requirements, (2) some aspects may not be relevant to a particular organisation or the organisation choose not to report part of the requirement, (3) they have combined/used other sustainability instrument to report their sustainability performance. The authors reveal the above were some of the limitation to the current G3 Guidelines. As GRI Guidelines are non-regulatory and non-binding disclosure requirements, as well as missing ‘enforcement’ that require those reporting organisations have to comply with. The authors believed that legislation is necessary to be put in place by an authority and/or professional bodies. They said legislation is needed in order to maintain a stable capital market, and refinement and early detection of any corporate mismanagement. As a general rule, the introduction of regulation is to rotect investors as well as the public. It is believed that regulations are initially to benefit the society as a whole and it is an instrument to create confidence to the society in relation to the capital market. However, there are arguments about the cost-and-benefit to the increasing of regulations. These regulations may create huge cost to companies but with less corresponding benefit and it may crea te a false sense of security to the society. This may be one of reason why there is uncertainty for other organisations to employ the sustainability development. Comparison We have found that the authors have compared the GRI reporting guidelines with the DJSI World disclosure indicators and the report revealed some difference between the GRI-G3 Guidelines and DJSI World: (1) Data Availability and Accessibility: The DJSI covers the top 10 percentage of the biggest 2500 companies in the Dow Jones Global Total Stock Market Index (DJGTSM) that pursue economic, social, and environmental reporting (DJSIs, 2009). Each year, the index components will be announced by the SAM Indexes GmbH, a Switzerland-based investment group. It serves as a reference point to the global rating agencies and investors. On the other hand, the GRI Guideline is designed and developed through a process of multi-stakeholder consultation including individual, professionals and non-governmental organisations (NGO). According to G100, 2003, â€Å"Internationally, the most prominent, comprehensive and generally accepted guidance is that published by the GRI. † The GRI-G3 Guidelines provide reporting framework to an organisation of any size, sector or location to prepare their sustainability report. 2) Objectives: The DJSI defines corporate sustainability as a business approach that create long-term shareholder value by embracing opportunities and managing risks deriving from economic, environmental and social developments. (DJSIs, 2009) and that can be quantified and screened for investing purposes. On the other hand, the GRI guidelines are based on the notion that transparency and accountability about economic, environmenta l, and social impacts are of interest to a diverse group of stakeholders (GRI, 2008). 3) Application disclosure information: The authors utilize sample firms from both standards to draw inferences on sustainability indicators of performance. They discovered that the content of both standards are similar but the disclosure format method and the depth of indicators are differences. For example, they have compared the ‘social responsibility’ between both standards. The authors find that GRI Guidelines have better disclosure indicators especially in the systemic risk of moral hazard such as anti-corruption and anti-trust practices. As a result of the above findings, the authors believe that DJSI’s information is focus on an investment perspective. Alternatively, GRI Guidelines are more focus on a wider group of stakeholders. Although both standards are served for the same purpose that is to enhance sustainability measuring and reporting. However, these two standards are with different scope of data availability, accessibility, objectives and indicator measurement. The authors suggested it is necessary to further standardization sustainability disclosure and enforced by a professional body such as Financial Accounting Standards Board (FASB). Implications amp; Conclusion The implications of the above findings indicated that it is significant to form a standard sustainability guideline that appropriate to any size of corporations to employ their sustainability development. The quality, content, as well as the disclosure indicators are the critical factors; this is to determine the level of risk and materiality related to the financial and non-financial information. In particular, to certain an entity’s sustainability development can create an opportunity for an entity to sustain itself through risk management in the long run. The research paper written by Christofi A. , Christofi P. , and Sisaye S. as discussed about historical development and reporting practices of corporate sustainability. To be exact it gave an overview of how and why sustainability reporting has been developed and moreover it discussed reporting instruments such as GRI and DJSI. We understand the reason why organisation will voluntary to report their sustainability performa nce as well as how important of the disclosure indicators are. According to GRI, 2008 A sustainability report should provide a balanced, objective and reasonable representation of the sustainability performance of a reporting company – including both positive and negative contributions. We will take into account of all these factors when we  evaluate the sustainability report of our chosen organisation Samsung Electronics. Part 2 – A Critical Evaluation of an Organisations’ Sustainability Report Introduction Samsung Electronics Co. , Ltd. is found in 1969 in Suwon of Korea. They are the first Korean company included in the Global 100 Most Sustainable Corporations in the World in February 2011. In 2010, they was ranked 19th in the Interbrand’s Best Global Brands. Their main business is manufacturing and sells a wide range of electronic goods, communication devices, and semiconductors. They have one global headquarter in Korea and nine regional headquarters worldwide, which consists of 199 subsidiaries, and they have employed 178,732 full time staff and 11,732 contractors at the end of 2010. As they are one of the largest manufacturing corporate in the world, so we are interested to evaluate their sustainability performance. Vision amp; Strategy Since 2009, they set their long term corporate vision for 2020 as ‘Inspire the World, Create the Future’. The objectives of their core strategy are harmonising among diverse stakeholders by (1) protecting the environment, (2) improving the social conditions in their service regions, and, at the same time, (3) generating economic performance (as per the CEO report in 2011 sustainability report). They believed that integration of sustainability development is essential for sustainability growth. To achieve their sustainability development, they have categorised their strategies into six areas: talent management, integrity management, green management, social contribution, partner collaboration, and product and services. In recent years,  Samsung has built their organisation structure into eight divisions, including visual display, IT solution, Digital Appliance, Mobile Appliance, Mobile Communications, Network, Digital Imaging, Semiconductor, LCD divisions. The goal of organisation structure is help managers to implement and control the system facility and efficiency. Furthermore, the new structure enhances global competitiveness and more effectiveness organisation management. Samsung has established successfully the corporate governance to implement and monitor the sustainability strategy across the company. As seen in the annual sustainability report, the company has suggested three significant strategic approaches; visions for industry, vision for society and vision for employees. To ensure the accuracy of implementing and monitoring these approaches, Samsung has established creative management, partnership management and talent management. The responsibilities and roles of each department are increasing the external capabilities, partner collaborations, satisfying the expectation of its stakeholders. Organisation’s Profile and Management Approach Furthermore, Samsung has set up the management systems to ensure the company continuously obtaining future probability and sustainability, which is based on main direction of creation, innovation and change in consistent with the global economy. Their scope and tasks to achieve their sustainability development, that reflecting significant influences to employees, societies, partnerships, and customers as a whole, are classified in the following areas: * Talent management: employee value, work-life balance. * Integrity management: corporate ethics, fair trade compliance and intellectual property protection. Green management: emphasis on climate change, develop eco-products, encourage Eco-Friendly workplace, green communication. * Social contribution: pursuing a happier society, partnership programs. * Partner collaboration: global competitiveness. * Products and services: customer enjoyment service and customer trust. In January 2009, Samsung built the Corporate Social Responsibility (CSR) Liaison Office that is responsible for reporting directly to the CEO and the Sustainability Management Committee. Report Content and Quality There are four principles for defining report content: materiality, stakeholder inclusiveness, sustainability context and completeness. (1) Materiality: We found that the level of information provided form Samsung sustainability report is not detailed enough. For example, information about global network gives us an understanding on how many departments of production, research and development and sales in each region and the report also provided information about how many people are working in each region; but it is missing further information on how many people work in individual division. This is key information for us to compare with the accident rate. It seems they are not complied with this principle. (2) Stakeholder Inclusiveness: In both of their reports, they have identified their stakeholders into eight groups – customer, business partners, shareholders/investors, non-governmental organisations, employees, local communities, government and press. In order to meet with the needs from their stakeholders, they will identify all relative issues and will follow up with communication activities. In addition, they have expanded social network services to strengthen communication with both internal and external stakeholders. In essence, Samsung has satisfies this principle. (3) Sustainability Context: Samsung has categorises its sustainability issues into 6 areas talent management, integrity management, green management, social contribution, partner collaboration, and product and services. At the end of the report, it contained performance highlights, short-term plan for the next year and performance indicators. Basically, Samsung has satisfies this principle too. (4) Completeness: Overall, Samsung has provided general information in their reports. By looking at the table of the content of the report, the reader can find that all important topics. Yes, Samsung has satisfies this principle. There are six principles for defining report quality:   balance, comparability, accuracy, timeliness, clarity and reliability. (1) Balance: The balance of the information provided by Samsung is enough but they are relatively emphasised on those positive aspects. In the negative aspects, for example, in the area of product and service, they have employed outside agency to conduct a global customer satisfaction survey and used it for setting improvement targets, but it is missing further information about the effect of the survey. Another example is they have disclosed that they have 57 million customer inquiries and grievances (Korea: 34 million, overseas: 23 million) on their product and after sales services, again, there is no further information. It seems they are trying to meet the disclosure requirement. In general, they have relatively emphasised on the possible aspects, like awards, partnership program in social contribution, economic performance and so on. It is obviously, Samsung has failed to meet with this principle. 2) Comparability: We found that the two reports were inconsistent, the format and level of information provided are different. In 2011 report was with more information with performance highlights, indicators as well as a short-term plan for next year. In 2010 report is with more information in the individual areas, for example, they have included their company code of conduct in their integrity management. Besides, we found that it is quite difficult to compare their report with other company especially in the same industry. Because the format and information are vary from one company to others. We believe that this is caused by lack of a standard sustainability reporting framework. Therefore, their report does not comply with this principle. (3) Accuracy: In general, Samsung as a big corporation have responsibility to provide accurate information. We believe the information they have provide are accurate and reliable, and stakeholders assess their company’s performance. Yes, Samsung satisfies this principle. (4) Timeliness: Organisation should make report available on time for the stakeholders to make informed decisions. In general, Samsung has provided their reports on a regular schedule and information is available in time. Their reports are generally available around early of June. Yes, Samsung satisfies this principle. (5) Clarity: In general, everybody can assess Samsung sustainability information from their company website and can obtain a PDF format of the sustainability report. Besides, their website provides information and contact details of their CSR office and stakeholders can contact them for any queries on their report. Yes, Samsung satisfies this principle. 6) Reliability: Basically, the level of information in Samsung’s report is quite general. However, it still can subject to examination and that establishes the quality and materiality of the information. Range of the aspects of performance reported The range (breadth) of the aspects of performance reported for these two years are adequate. In these two reports, they have categorized their sustainability development into six s egments which are talent management, integrity management, green management, social contribution, partner collaboration, and product and services. In the 2011 sustainability report, they have presented the highlights of progress, a three year performance indicator, and a short-term plan for each of the segments. The level of information provided in each segments is sufficient. However, due to there are lack of standard requirement of what level of information should be presented, we found that the information between the two years are difference and inconsistent. In addition, there are no comparisons with other companies or with industry average. Sometimes, it may be difficult to know how a particular company compares with another one. As a reader, we would like to have more meaningful information and progress in regarding to their economic, environmental and social performance. Performance Indicators In 2010 sustainability report, Samsung has set number of the action plans for year of 210 and they are:- * Sharpen competitive edge in core businesses * Promote open innovation * Develop new businesses and new markets * Expand partner collaboration and establish green leadership * Establish market-driven system * Foster a creative organisational culture We will use the above as short-term goals and will evaluate their sustainability performance. As Samsung is one of the largest manufacturing corporate. We are interested to understand their disclosure indicator in the social performance of (1) labour practices and decent work and (2) society. (1) Labour practices and decent work: Overall, Samsung has demonstrated the results of performance against goals in this area. Information has been covered in the area of talent management. They have set the objective to attract and retain top talent with promoting worker diversity and fostering a creative organisational culture through strengthening employee competencies. The level of information is met with requirement in the performance indicator related to employment and occupational health and safety. Employment status by region| Region| 2008| 2009| 2010| Korea| 84464| 85089| 95662| Other| 77236| 72612| 94802| Total| 161700| 157701| 190464| In 2010, their sales and profits has been boost even though there are weak euro stemming from debt crisis in Europe and they have expanded more business subsidiaries in overseas. Their workforce has been increased significantly. Some of their contractors have been transferred as permanent staff especially in the peak season. However, this situation may arise with some restraint in the labour budgets, overall staff management when the global continuous economic downsizing more severely in the upcoming years (2) Society: As per requirement from G3. 1, society performance indicators focus on any impacts that will arise from the local communities in where they operate, and disclose any risks that may arise from interactions with other social institutions of which are managed and mediated. Risks including bribery, corruption, undue influence in public policy-making, and monopoly practices. In the 2011 sustainability report, it has demonstrated the result of performance against the above plan. They have opened 3 more subsidiaries in 2010 from a total of 196 to 199. The movement of their subsidiaries are as follows:- Global Network| Production| Sales| Ramp;D| Other| Total| Year 2010| 40| 50| 18| 91| 199| Year 2009| 39| 53| 24| 80| 196| Movement| 1| -3| -6| 11| 3| Once their new business subsidiaries are in operation, they will implement their sustainability strategy in the area of social contribution and integrity management. In the social contribution, Samsung has incorporated their corporate social responsibility philosophy: â€Å"leverage Samsung legacy of technology innovation to change our communities and human life and offer new opportunities to more people by preserving the environment for future generations†. In return, Samsung has developed various contribution programs through, partnership, donations and volunteering, which are tailored to each local community and aim at deliver real change to these local communities. Result in 2010 is positive. The number of people participating in volunteering is increased significantly. However, the dollar value on social contribution which is only KRW239 billion. When we compared it with the sales KRW154 trillion and net income KRW16. 1 trillion, the percentage to sales is less than 0. 15% and to net income is 1. 5%. It seems their dollars value contribution to the society is so little. Samsung has identified organisational risks of unlawful activities and violation of the laws in each region, in order to minimise these risks. Samsung has established its own code of conduct outlining ethical standards that require all employees has to comply with. Besides, they have introduced different compliance programs such as compliance education, integrated training through self-inspection to raise awareness of compliance among employees to follow. Any unlawful activities such as bribery, corruption and influence in public policy-making and monopoly are strictly prohibited. Although they have integrated different compliance programs, however wrongdoing activities are still happened. In 2010, 28% of the people who were disciplined were dismissed by Samsung. Besides, Samsung has been fined with KRW16 billion with violation of collusion on system air conditioners in Korea and $145. 73 million Euros with violation of DRAM price collusion in overseas. It seems their controlling system is inefficiency and we believe they need a tightening monitoring system in order to minimise their business risks. Conclusion Based on our evaluation on our chosen organisations’ sustainability report, we are of the opinion that their sustainability reports have covered enough information and this information can be easily accessed. However, the level of detail in their information provided in their report is very general. Their compliance program, for example, is an essential for any company, and does not provide the necessary information for us to properly analyse their integrity. The report roughly covers the data. As a reader, we would like to know more details of how problems occur, instead of what, and how they are going to rectify or prevent it. Besides, when we referring to their report, the currency they are using is South Korean Won which is quite difficult for us to understand the monetary effect. We would suggest an appropriate international currency should be used. The clarity of change between the two years reports are inconsistent. The 2010 report was with more information such as code of conduct, value system which is a useful insight, and the 2011 report was with more information such as short-term plans, performance highlights and more performance indicators. We are trying to compare Samsung’s performance with other company that is in the same industry. However this is quite difficult as the format and level of information are different from Samsung to the other company. This may be a restraint of a voluntary report. These different indicated the current limitation of sustainability development, that is lack of standard sustainability reporting. Currently sustainability reporting is a non-regulatory and non-binding requirement. After we evaluated Samsung’s sustainability report, it seems their â€Å"voluntary sustainability report may more about public relations than about increasing the transparency and accountability of corporations with respect to their sustainability performance† (Cho, 2012). We believe that â€Å"the development of CSR standards could become a major influence on global trade and investment. Questions of effectiveness, transparency, accountability and democratic participation are important for any new manifestation of regulation or governance† (Bendell, 2011). As per the insight from KPMG 2011 â€Å"while the GRI Guidelines will continue to be the de facto standard, we believe that global CR reporting would benefit from further global standards that enable the benchmarking of the quality of the information and quantitative performance in CR activities†. We believe that an organisation should initiative to ensure they have made every effort to listen and meet the needs from both their internal and external stakeholders, through incorporated the sustainability development this should be the best channel for an organisation to improve the communication with both their internal and external stakeholders. Finally through sustainability on economic, environmental and social, this will benefit to the organisation, people as well as the planet too. Word count: 4022 References 1. Bendell, J. , Miller, A. , Wortmann, K. (2011), â€Å"Public policies for caling corporate responsibility standards: Expanding collaborative governance for sustainable development†, Sustainability Accounting, Management and Policy Journal, Vol 2 Iss: 2, pp. 263-293 2. Cho, C. , Michelon, G. , Patten, D. , (2012), â€Å"Enhancement and Obfuscation through the Use of Graphs in Sustainability Reports: An International Comparison†, Sustainability Accountin g, Management and Policy Journal, Vol 3 Iss: 1 3. Dow Jones Sustainability Index, available at: http://www. sustainabilityindex. com/Ethibel Sustainable Index, available at: http://www. thibel. org/subs_e/4_index/main. html 4. Dyllick, T. , Hockerts, K (2002), â€Å"Beyond the Business Case for Corporate Sustainability†, Business Strategy and the Environment, 11,2; ABI/INFORM Global pg. 130 5. Giannarakis, G. , and Litinas, N. , Sariannidis, N. , (2011), â€Å"Evaluation of Corporate Social Responsbility Performance Standards†, African Journal of Business Management, Vol 5(17), pp. 7367-7374 6. Global Reporting Initiatives, available at: http://www. globalreporting. org/Home 7. Hammond, A. , Adriaanse, A. , Rodenburg, E. , Bryant, D. , Woodward, R. 1995), â€Å"A Systematic Approach to Measuring and Reporting on Environmental Policy Performance in the Context of Sustainably Development†, World Resources Istitute 8. KPMG (2008), â€Å"Count me in – The re aders take on sustainability reporting† (4/15/2008) 9. KPMG (2011), â€Å"KPMG International Survey of Corporate Responsibility Report 2011† (11/7/2011) 10. Stiglitz, J. , Sen, A. , Fitoussi, Jean-Paul, (2009), â€Å"Report by the Commission on the Measurement of Economic Performance and Social Progress† 11. World Commission on Environment and Development (WCED) (1987), Our Common Future, Oxford University Press, Oxford